Programmes

MICE programmes in Spain

Proven programme templates — seminars, incentives, conventions, leadership trips — to tailor to your objectives, calendar and group.

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2 days · Ibiza

Two-day executive committee on Ibiza's east coast

A two-day executive committee at ME Ibiza in Santa Eulària des Riu, held in three meeting rooms offering about 156 m² in total. A session on priorities, a wellness break and a small-group dinner set the rhythm of the programme.

2 days · Palma de Mallorca

Two-day executive meeting at Cap Rocat, Palma

A two-day executive meeting at a luxury hotel set in a former military fortress in Cala Blava, twenty minutes from Palma. Around thirty rooms, a meeting room and a programme that blends a working session, a small-group dinner and a sunset sail.

2 days · Barcelona & region

2-day executive committee in Sitges

A two-day executive committee in Sitges, in a 5-star hotel with 42 rooms on the Paseo de la Ribera, facing the sea. A dedicated event room suits a small group and gives a focused working setting, and meals are served at the Verema restaurant, with a view over the Mediterranean.

2 days · Málaga & Marbella

Two-day executive committee in Estepona

A two-day executive committee in a luxury hotel on the Estepona seafront: a small committee room hosts the sessions, the ballroom opens for receptions, and the closing dinner takes place in Marbella.

2 days · Seville and Huelva

Two-day executive committee at a hacienda near Seville

A two-day leadership retreat at the Hacienda Benazuza, in Sanlúcar la Mayor, in the Seville countryside. Meeting spaces and a conference room host the work, and the programme includes a visit to the Tío Pepe winery in Jerez and a dinner at Abantal, in Seville.

2 days · Palma de Mallorca

Two-day convention at Castillo Son Vida, Palma

A two-day convention at Castillo Hotel Son Vida, a castle in the Luxury Collection just minutes from Palma airport. The 449 m² Salón Baleares seats up to 333 in theatre style, and several rooms of 120 to 270 m² host parallel sessions.

3 days · Menorca

Three-day convention in Menorca, 350-seat plenary

A three-day convention at the Palladium Hotel Menorca, near Es Castell. The plenary room takes up to 350 people, workshops take place in the hotel's rooms, and the closing evening is held at the Mirador des Port in Maó, after a talayotic visit in small groups.

3 days · Barcelona & region

3-day convention in Barcelona

Three-day convention in Barcelona, with a plenary session in the Cosmos Ballroom of the Hyatt Regency Barcelona Tower, workshops in the meeting rooms and a gala dinner at Torre d'Alta Mar. From L'Hospitalet de Llobregat, we organise the transfers to the city centre and to Montserrat.

3 days · Ibiza

Three-day convention in Playa d'en Bossa, Ibiza

A three-day convention at a resort hotel in Playa d'en Bossa, with rooms and meeting spaces on one site. The main room seats up to 650 in theatre style. The programme includes plenary sessions, workshops and evenings by group.

3 days · Seville and Huelva

Three-day convention in Seville

A three-day convention at the Barceló Sevilla Renacimiento, with an opening plenary in the 1,024 m² Sevilla room, up to 1,200 people theatre style. Dinners take place in two restaurants in the historic centre, and a visit to the Real Alcázar is offered outside opening hours.

3 days · Málaga & Marbella

Three-day convention in Torremolinos

A three-day convention in a congress hotel on the Torremolinos seafront, 7 km from Málaga airport. With 16 rooms and a capacity of up to 450 people, it hosts the plenaries and workshops. The programme includes an outing to the Caminito del Rey and a gala dinner at the Cortijo San Joaquín estate.

3 days · Valencia

3-day convention in Valencia

Three-day convention in Valencia at the Hotel Sercotel Sorolla Palace, next to the Palacio de Congresos. The Gran Salón Recatí (1,093 m², 800 people theatre-style) hosts the plenary, and salons A and B the parallel sessions. A reception on the 270 Grados terrace and a dinner at La Pepica complete the programme.

Aerial view of Plaza de España in Seville, a stop on the convention

5 days · Madrid · Seville and Huelva

Five-day convention in Madrid and Seville for long-haul teams

Five days and four nights for an international convention across two cities. You land at Madrid-Barajas and spend two nights at the Hilton Madrid Airport, about 5 minutes from the terminal, for the plenary and workshops. A high-speed train then takes you to Seville, where the Only YOU Hotel Sevilla faces Santa Justa station for two more nights. Day 1 is designed around jet lag: a welcome at the airport for every flight, a light afternoon, a simple early dinner. The last day stays short, with transfers timed to your return flights.

3 days · Madrid

Convention near IFEMA, Madrid

A three-day congress programme for 150 to 240 people, with rooms and meeting spaces in two hotels near IFEMA. Plenary sessions take place in the Fórum A+B+C of the AC Hotel Madrid Feria, workshops in the rooms of the Novotel Madrid Campo de las Naciones, and the gala dinner in a restaurant in the city centre.

2 days · Bilbao

Executive stay in Rioja Alavesa, from Bilbao

A two-day stay for 12 to 20 leaders, set in the heart of Rioja Alavesa. The group stays at the Hotel Marqués de Riscal in Elciego, facing the estate's cellars. The working session and the winery visit unfold on site, in the quiet of the vineyards. On the second day, a private transfer brings the group back to Bilbao for dinner at Etxanobe.

2 days · Menorca

Two-day executive retreat in Ciutadella, Menorca

A two-day executive retreat in the heart of Ciutadella, a stone's throw from the port and the old town. The 85 m² Mahon room at the Hotel Menorca Patricia hosts small-group sessions. A winery visit at Sant Lluís and intimate dinners complete the programme.

2 days · Valencia

Two-day incentive in Valencia, seafront and Albufera

A two-day reward stay at the Hotel Estimar Marina Farnals, on the seafront north of Valencia. The programme brings together a sunset cruise, a day by boat with paella in the Albufera and a closing lunch, with the awards ceremony, in Malvarrosa.

3 days · Menorca

Three-day incentive in south Menorca

A three-day reward stay on a rural estate in the south of the island, at Alaior. The programme combines a sea kayak outing from Fornells, a sunset session at the Cova d'en Xoroi and a farm visit at Es Mercadal.

3 days · Barcelona & region

3-day incentive in Barcelona, seafront

A three-day seafront incentive on the Barceloneta waterfront. The group stays at the W Barcelona, sails on a private catamaran from the Port Olímpic and discovers Casa Batlló. Dinners unfold at Torre d'Alta Mar, booked exclusively, and at Disfrutar. The rhythm alternates highlights with leisurely mornings.

3 days · Seville and Huelva

Three-day incentive on the Huelva coast

A three-day incentive at a seaside parador in Mazagón, on the Huelva coast, with 63 rooms on site. Meals are shared at seafood restaurants in El Rompido, and a 4x4 excursion into the Doñana marshes completes the programme.

3 days · Málaga & Marbella

Three-day golf and dining incentive on the Costa del Sol

A three-day incentive at a golf resort in Benahavís, with a round at Real Club Valderrama, dinners in Marbella and a gala evening on site. The resort has 125 rooms, suites and villas.

3 days · Málaga & Marbella

Three-day incentive on the Costa del Sol: golf and sea

A three-day incentive at the Anantara Villa Padierna Palace, in Benahavís, in the calm of the hills. The programme combines a corporate golf day at the Real Club Valderrama, a day on a catamaran from Marbella and three dinners on the Costa del Sol.

3 days · Palma de Mallorca

Three-day incentive in the Serra de Tramuntana

A three-day incentive in Sóller, in the Serra de Tramuntana, with stays at the Gran Hotel Sóller, a trip on the historic train from Palma and a team dinner in the capital. The group enjoys a convivial format, in a small circle.

3 days · Valencia

3-day incentive in Valencia and the Albufera

A three-day incentive between the Farnals seafront and the Albufera natural park. The group stays at the Hotel Estimar Marina Farnals, a boat outing ends with a paella lunch in El Palmar, and a sunset cruise closes the stay.

Barcelona's coastal skyline with a sailing boat on a sunny day

4 days · Barcelona & region

Four-day incentive in Barcelona for teams arriving on long-haul flights

A four-day, three-night incentive in Barcelona for teams arriving on long-haul flights at Barcelona-El Prat. Day 1 respects jet lag: staggered arrivals, a welcome at the airport for every flight, rooms requested from arrival where the W Barcelona allows it, a light afternoon by the sea and a simple early dinner in Barceloneta. Days 2 and 3 are full: a castells workshop, a private catamaran at sunset, a paella class, a night visit of Casa Batlló and a gala dinner at Cinc Sentits. Day 4 stays short, before transfers to the return flights.

4 days · Ibiza

Four-day incentive in Talamanca, Ibiza

A four-day seaside incentive in Talamanca, with stays at the Nobu Hotel Ibiza Bay. The programme brings together a day's sailing to Formentera, a gala dinner in a gastronomic restaurant and an evening at a beach club, in the heart of the summer season.

Aerial view of Palma, its cathedral and its marina, second stop of the incentive

5 days · Barcelona & region · Palma de Mallorca

Five-day incentive in Barcelona and Mallorca for long-haul teams

Five days and four nights split between the city and the island. You land at Barcelona-El Prat and spend two nights at the W Barcelona, on the seafront at La Barceloneta, with the Casa Batlló, a catamaran outing and dinner at Torre d'Alta Mar. A short flight then takes you to Palma for two nights at Cap Rocat, a former fortress on the bay, with the Sóller train and dinner at Marc Fosh. Day 1 is designed around jet lag: a welcome at the airport for every flight, a light afternoon, a simple early dinner. The last day stays short, with transfers timed to your return flights.

Plaza de España in Seville at sunset, a stop on the Madrid, Seville, Marbella circuit

6 days · Madrid · Seville and Huelva · Málaga & Marbella

Six-day incentive: Madrid, Seville and Marbella for long-haul groups

Six days and five nights to cross Spain without wearing anyone out: arrival at Madrid-Barajas, two nights in Madrid, a high-speed train to Seville, then the road to Marbella and departure from Málaga airport. Day 1 is designed around jet lag, with staggered arrivals, an airport welcome, a light afternoon and a simple, early dinner. The programme combines a proper working day in Madrid, a private visit of the Prado, the Real Alcázar in Seville outside opening hours, a free half-day, a catamaran outing in Marbella and a memorable dinner in each city. The last day stays short, with transfers timed to your return flights.

2 days · Bilbao

Gastronomy incentive in San Sebastián, from Bilbao

A two-day incentive built around Basque cuisine, between Bilbao and Donostia-San Sebastián. The group stays at the Meliá Bilbao, a few minutes' walk from the Guggenheim. On the first day, a pintxos tour of the Casco Viejo. On the second, a day in Donostia with pintxos at Bar Bergara and a gastronomic dinner at Arzak.

3 days · Bilbao

Surf incentive in Sopelana with dinners in Bilbao

A three-day incentive for 15 to 20 people, combining a surf introduction on the Sopelana coast with tables in Bilbao. The group stays at the Barceló Bilbao Nervión, on the ría. The programme includes a group surf lesson, a dinner at Zarate and a dinner at Azurmendi, in Larrabetzu, on request.

3 days · Madrid

Incentive: day in Toledo from Madrid

A three-day incentive in Madrid, including a day in Toledo. The group stays at the Four Seasons Hotel Madrid. The Toledo day, under half an hour from Madrid by high-speed train, combines Jewish, Muslim and Christian monuments, with lunch at Venta de Aires. The programme closes with a gala dinner in the hotel's Sol Ballroom.

2 days · Seville and Huelva

Two-day sales kick-off on the Huelva coast

A two-day sales kick-off on the Huelva coast, at the Precise Resort El Rompido, in Cartaya. The launch takes place in the hotel's main room, then the team gets out on the water: a kayak outing in the marshes of Punta Umbría and lunches by the sea.

2 days · Bilbao

Two-day luxury stay in Bilbao and Rioja Alavesa

A two-day high-end stay between Bilbao and Rioja Alavesa. The first day opens with a group visit of the Guggenheim and continues with dinner at the Zortziko. The second unfolds in Elciego, between a winery visit and a night at the Marqués de Riscal hotel, designed by Frank Gehry.

2 days · Barcelona & region

2-day luxury stay in Penedès

A two-day luxury stay in the Penedès, in a boutique wine hotel of ten rooms at MontRubí. A cava winery visit, a lunch among the vines and a dinner in a privatisable masia make up a programme built around wine and landscape.

2 days · Valencia

2-day luxury stay in Valencia

A two-day luxury stay by the sea at the Hotel Balneario Las Arenas, a 5-star hotel with 253 rooms, a spa and pools. A dinner at Ricard Camarena, a lunch at La Salita and a sunset cruise punctuate the programme.

3 days · Ibiza

Three-day luxury retreat in Na Xamena, Ibiza

An exclusive retreat at Hacienda Na Xamena, a resort of 69 rooms and suites on Ibiza's north-west coast. The programme brings together the finca, a private dinner at Eden, a kayak trip to the sea caves and a meeting in the hotel's indoor spaces.

3 days · Palma de Mallorca

Three-day luxury stay in Formentor, Mallorca

A luxury stay at Four Seasons Resort Mallorca at Formentor, on the Formentor peninsula in the north of the island. The resort offers 110 rooms and eleven event spaces, including a 222 m² ballroom. The programme highlights a gala dinner, a day at the resort and an escape to Palma.

2 days · Madrid

Luxury stay in Madrid: Villa Magna and Coque

A two-day stay in Madrid for 12 to 20 guests. The group stays at the Rosewood Villa Magna, on the Paseo de la Castellana, and dines on the first evening at Coque, a two-Michelin-star restaurant in Chamberí. On the second evening, a corporate evening unfolds across the hotel's spaces, in the garden when the weather is fine.

2 days · Madrid

Executive retreat at the Parador de Chinchón

A two-day executive retreat at the Parador de Chinchón, a 15th-century former monastery south-east of Madrid. Working sessions take place in the Parador's rooms, a winery visit in the Madrid region brings the first afternoon to life, and the group returns to Madrid for a closing dinner.

4 days · Madrid · Barcelona & region

Madrid and Barcelona roadshow

A four-day roadshow between Madrid and Barcelona for a team of 10 to 15. Two days of client meetings in Madrid, closing with dinner at Lhardy, then two days in Barcelona, with a dinner at Cinc Sentits. Presentations take place in the meeting rooms of The Palace, a Luxury Collection Hotel and the Hilton Diagonal Mar Barcelona.

2 days · Barcelona & region

2-day seminar in Barcelona

A two-day residential seminar in Barcelona, with a plenary session, parallel workshops and a gala dinner. The Hilton Diagonal Mar Barcelona brings accommodation, a 1,001 m² ballroom and 22 meeting rooms together on one site. The gala dinner is held on an exclusive basis at Torre d'Alta Mar, and a team activity built around castells completes the second day.

2 days · Barcelona & region

2-day seminar in Begur, Costa Brava

A two-day seminar in Begur on the Costa Brava, at the Hotel Aigua Blava, a 90-room property on the Fornells beach. Two meeting rooms, holding 100 people in total, host the sessions. Dinner takes place at Les Cols restaurant in Olot, in the Garrotxa, with a coach transfer arranged by our team.

2 days · Menorca

Two-day seminar in Mahón, Menorca

A two-day team seminar in Mahón. Meeting rooms and bedrooms share one site at the Barceló Hamilton Menorca, in the bay of Mahón. The programme alternates working sessions, a guided visit of the talayotic heritage and a group dinner at the Mirador des Port.

2 days · Málaga & Marbella

Two-day seminar in central Málaga

A two-day seminar in a central Málaga hotel, a short stroll from the historic centre and the port. The hotel's rooms accommodate every format, from workshops to plenaries, and meals are taken in restaurants in the city centre.

2 days · Málaga & Marbella

Two-day seminar in Marbella, Los Monteros

A two-day seminar at a five-star hotel renovated in 2025, in the Los Monteros area of Marbella. The 371 m² Terra Ballroom hosts plenaries, and the hotel's rooftop sets the scene for dinners. The second day's lunch takes place in Marbella.

2 days · Valencia

2-day seminar in Valencia

Two-day seminar in Valencia at the Hotel Meliá Valencia, facing the Palacio de Congresos. The Terra A+B+C room (798 m²) hosts the plenary, and about ten smaller rooms serve the workshops. A paddle surf session in the Marina and a dinner at La Pepica punctuate the programme.

3 days · Ibiza

Three-day working seminar in Ibiza Town

A three-day working seminar in a city hotel in Ibiza Town, with a large plenary room and three workshop rooms. The programme alternates plenary sessions, team workshops and dinners in town, all in the heart of the capital.

3 days · Palma de Mallorca

Three-day seminar in Port d'Andratx

A three-day seminar at Mon Port Hotel & Spa, on the marina of Port d'Andratx. The Agata room, about 200 m², seats up to 120 in theatre style, while the Topacio room hosts the workshops. Plenary sessions, small-group work and a dinner in Marratxí set the rhythm of the three days.

3 days · Seville and Huelva

Three-day seminar between Seville and Punta Umbría

A seminar in two chapters: one night at the Alfonso XIII hotel in the heart of Seville, then one night at the Barceló Punta Umbría Beach Resort on the Huelva coast. Working sessions, a kayak outing through the marshes and a flamenco evening set the rhythm of the programme.

Aerial view of Madrid's Gran Vía and rooftops

4 days · Madrid

Four-day seminar in Madrid for teams arriving on long-haul flights

A four-day, three-night seminar in Madrid, designed for teams arriving on long-haul flights at Adolfo Suárez Madrid-Barajas airport. Day 1 makes room for jet lag: staggered arrivals, a welcome at the airport for every flight, rooms requested from arrival where the hotel allows it, a light afternoon and a simple early dinner. Days 2 and 3 are full, with a plenary, workshops at the Only YOU Hotel Atocha, tapas in La Latina, a cooking class and a gala dinner. Day 4 stays short, before transfers to the return flights.

Panorama of Barcelona with the Sagrada Família and the coastline

6 days · Barcelona & region · Valencia

Six-day seminar in Barcelona and Valencia for long-haul groups

A six-day, five-night seminar between two great Mediterranean cities: arrival at Barcelona-El Prat, three nights in Barcelona, a train to Valencia, two nights in Valencia, then departure from Valencia or via Barcelona or Madrid. Day 1 takes jet lag into account: staggered arrivals, airport welcome, a light afternoon and a simple, early dinner. A structured working day at the W Barcelona, a free half-day, Casa Batlló, an Albufera outing with paella and a memorable dinner in each city balance work and discovery. The last day is short, with transfers timed to your return flights.

3 days · Valencia

Three-day wellbeing seminar in Valencia

A three-day seminar by the sea at the Hotel Balneario Las Arenas, with its spa, pools and several meeting spaces. Working sessions alternate with time to unwind at the spa and two experiences: a Valencian cooking class after a visit to the central market, and a bike ride towards the Albufera.

3 days · Bilbao

Three-day seminar in Bilbao, around the Guggenheim

A three-day seminar for 30 to 40 participants at the NH Collection Villa de Bilbao on the Gran Vía. Sessions unfold across the hotel's seven rooms, followed by a Guggenheim Museum visit on a reserved slot and a dinner at Zortziko on the Alameda de Mazarredo.

3 days · Seville and Huelva

Three-day winter seminar in Seville

A three-day winter seminar in Seville, at a business-district hotel with 11 multifunctional meeting rooms. Meals take place in two restaurants in the historic centre, near the cathedral, whose private rooms welcome teams. The programme ends with a flamenco show.

3 days · Madrid

Three-day seminar in Madrid, Plaza de España

A three-day working seminar for 60 to 120 participants at the Hotel Meliá Madrid Princesa, near Plaza de España. The 600 m² Sabatini room hosts the plenary sessions, while the meeting rooms host the workshops. The gala dinner takes place at Café de Oriente, on the Plaza de Oriente.

3 days · Málaga & Marbella

Three-day luxury trip in Marbella

A three-day stay at the Marbella Club, a luxury hotel and golf resort, for a small group of executives or clients. Dinners take place at a two-Michelin-star restaurant and at an author-cuisine table, and one day is spent visiting a winery near Ronda.

MICE programmes in Spain

Two-day executive committee on Ibiza's east coast

Two-day executive meeting at Cap Rocat, Palma

2-day executive committee in Sitges

Two-day executive committee in Estepona

Two-day executive committee at a hacienda near Seville

Two-day convention at Castillo Son Vida, Palma

Three-day convention in Menorca, 350-seat plenary

3-day convention in Barcelona

Three-day convention in Playa d'en Bossa, Ibiza

Three-day convention in Seville

Three-day convention in Torremolinos

3-day convention in Valencia

Five-day convention in Madrid and Seville for long-haul teams

Convention near IFEMA, Madrid

Executive stay in Rioja Alavesa, from Bilbao

Two-day executive retreat in Ciutadella, Menorca

Two-day incentive in Valencia, seafront and Albufera

Three-day incentive in south Menorca

3-day incentive in Barcelona, seafront

Three-day incentive on the Huelva coast

Three-day golf and dining incentive on the Costa del Sol

Three-day incentive on the Costa del Sol: golf and sea

Three-day incentive in the Serra de Tramuntana

3-day incentive in Valencia and the Albufera

Four-day incentive in Barcelona for teams arriving on long-haul flights

Four-day incentive in Talamanca, Ibiza

Five-day incentive in Barcelona and Mallorca for long-haul teams

Six-day incentive: Madrid, Seville and Marbella for long-haul groups

Gastronomy incentive in San Sebastián, from Bilbao

Surf incentive in Sopelana with dinners in Bilbao

Incentive: day in Toledo from Madrid

Two-day sales kick-off on the Huelva coast

Two-day luxury stay in Bilbao and Rioja Alavesa

2-day luxury stay in Penedès

2-day luxury stay in Valencia

Three-day luxury retreat in Na Xamena, Ibiza

Three-day luxury stay in Formentor, Mallorca

Luxury stay in Madrid: Villa Magna and Coque

Executive retreat at the Parador de Chinchón

Madrid and Barcelona roadshow

2-day seminar in Barcelona

2-day seminar in Begur, Costa Brava

Two-day seminar in Mahón, Menorca

Two-day seminar in central Málaga

Two-day seminar in Marbella, Los Monteros

2-day seminar in Valencia

Three-day working seminar in Ibiza Town

Three-day seminar in Port d'Andratx

Three-day seminar between Seville and Punta Umbría

Four-day seminar in Madrid for teams arriving on long-haul flights

Six-day seminar in Barcelona and Valencia for long-haul groups

Three-day wellbeing seminar in Valencia

Three-day seminar in Bilbao, around the Guggenheim

Three-day winter seminar in Seville

Three-day seminar in Madrid, Plaza de España

Three-day luxury trip in Marbella

Spain MICE, precisely orchestrated.